So I'm reading over the contents of the site. It's supposed to be a shell of what I think a company I might run would be. I think it's too broad. As I look over it, I think it's too broad and ambiguous. From my sales experience with Sagent, I know that if you try to be all things to all people, it's hard to sell and people will not know what to use you for.

There's several directions I'd like to go in. The current content shows the most general direction. I'd like to sell mentorship services and undeveloped software ideas. I'd like to develop bits of software for small businesses and possible gain equity stakes with some of them. I'm doing something like that for LockAndKeyId. I also thought it would be a good idea to build dental practice management software for the small dental shops throughout the Philippines. However, a narrower focus and going after a market with money is important.

I read an article in Business 2.0 that talked about the market for selling content to popular internet sites. It featured a group of guys who quit their jobs, build a great online email reader, and sold it to Yahoo for several million.

I'm going to take the next few months to rewrite the content and a sales pitch and define a new software category called Personal Logistics. We'll be a Personal Logistics software company. I'll use Nostalgia as the blueprint application. It will be open source application. I'll develop a process for coming up with and implementing ideas for content that is not currently in popular software or sites like Amazon.com, Ebay, Yahoo, Google, Apple iLife, Intuit Quicken/Microsoft Money.

This I think will get more traction. I'll try to rehash some of the content I currently have into the definition of a personal logistics software company.